link.png Getting creative with wool: the Woolmark Prize← Back

Image source - Pixabay
Yesterday saw the announcement of the European winners of the International Woolmark Prize.
The Woolmark Prize was set up to promote young talent across the world, and to put a focus on the potential of Australian Merino wool and has since become a key event in the fashion industry. Judges for this year’s regional final included Vogue Paris’s editor-in-chief Emmanuelle Alt and reknowned fashion journalists Colin McDowell and Tim Blanks.
The womenswear prize was awarded to the German label Augustin Teboul. Augustin Teboul arose from the joint partnership of Annelie Augustin, hailing from Germany and her French counterpart Odély Teboul who both graduated from ESMOD in Paris. Their design for the competition was an evening dress in their signature black. Talking about the duo’s winning design, Emmanuelle Alt said: “We have been very touched by the mix of Annelie and Odély’s personalities. They give the wool an unexpected evening touch.”
In addition, this is the first time Woolmark has awarded a prize for menswear. Danish designer Asger Juel Larsen, who shows at Copenhagen Fashion Week, took home the prize. Based in Denmark but with a BA and MA from London College of Fashion, his collections are a reinvention of menswear that draw on sportswear. For the finals he presented an outfit which took direct inspiration from sheep.
Both labels will receive 50,000 Australian dollars as well as going on to the Woolmark Finals, which are to take place in 2015 where they will compete against finalists from Asia, Australia, India & Middle East as well as from the USA.